Founded in 2018, SG aims to elevate the sports and betting intelligence of its users, leading to the creation of the world’s first comprehensive sports media intelligence platform. With over 25,000 hours dedicated to software design + development, the group is crafting an exceptional suite of consumer-facing sports media products. These products offer premium, highly personalised, and ad-free experiences, enabling fans, bettors, and industry professionals to access curated intelligence from a centralised platform. This initiative has been pivotal in cutting through the informational clutter, providing a unique destination for smart sports engagement.

The group’s primary brand, STADIUUM.com, strives to be the foremost consumer-centric sports media intelligence destination, transforming the 2nd screen sports media landscape with intelligence-driven experiences. It caters to a specific audience comprising advanced sports fans, serious betting enthusiasts, and professionals in the sports, wagering & media sectors. Complementing this, the QUUANT.io platform enhances the sports betting experience for its U.S. audience. It aims to empower intermediate to advanced sports fans and betting enthusiasts with data-driven analytics and predictions, enabling them to make well-informed decisions in sports wagering.